Nutra
- Country
- Sweden
- Category
- Health & Wellness
- Year
- 2025
Brand Overview
Nutra makes daily supplements for sleep, beauty and everyday health. The brand needed to feel trustworthy and joyful, turning a crowded, clinical category into something people are happy to keep on display.
Scope of Work
- Branding & Identity
- Packaging
- Art Direction
Nutra
The Challenge
Supplement packaging is usually either clinical or loud. Nutra needed a range that is easy to navigate at a glance, credible enough for health-conscious buyers and bright enough to stand out online.
The Solution
We designed a colour-coded tin system with bold patterns for each benefit, a friendly wordmark and clear labelling, so the whole range reads as one family while every product finds its own shelf.
