Profaligner — key visual

Profaligner

Country
Sweden
Category
Healthcare
Year
2025

Brand Overview

Profaligner provides clear aligner treatment for straighter, healthier smiles. The brand needed to make orthodontic care feel modern and approachable while keeping the clinical credibility patients rely on.

Scope of Work

  • Branding & Identity
  • Packaging
  • Digital
Profaligner

The Challenge

Aligner brands often look either too clinical or too playful to trust. Profaligner needed an identity that reassures patients, supports dentists and works across kits, apps and clinic spaces.

Profaligner — detail
Profaligner — detail
Profaligner — full view

The Solution

We created a modular circle system inspired by the shape of a smile, with vivid gradients on a dark base, giving each treatment kit a confident look and a clear, friendly patient journey.

Profaligner — close-up
Profaligner — view one