Fursan
- Country
- Saudi Arabia
- Category
- Building Materials
- Year
- 2025
Brand Overview
Fursan supplies premium marble and stone surfaces for residential and commercial projects. The brand needed to feel as refined as the materials it sells, appealing to architects, developers and homeowners.
Scope of Work
- Strategy
- Branding & Identity
- Art Direction
Fursan
The Challenge
Stone suppliers usually compete on catalogues and price lists. Fursan wanted to be chosen for taste and quality, with a brand that sits comfortably beside the luxury projects its materials end up in.
The Solution
We developed an elegant serif wordmark and a quiet palette of stone neutrals, letting the materials lead in photography and showroom design while every touchpoint keeps a calm, crafted voice.
